Only 25% of members come primarily for exercise

Delly Bezoss

Hajira Mashego, founder of Fitness Junction Dr Hajira Mashego identified a gap for gyms in South African townships and peri-urban areas. In an interview with How we made it in Africa, she talked about the untapped potential in the country’s gym industry, her most effective marketing initiatives and why the […]

7 Exercise Machines Worth Using

Delly Bezoss

Fitness pros agree: Exercise machines are totally fine to use and may be especially helpful for beginners. Kettlebell and bodyweight workouts might win the gym popularity contest right now, but don’t sleep on using gym machines. Sometimes exercise machines are actually better. “It’s true that if you’re using free weights, […]

What Is Eccentric Exercise? How To Do It, Best Exercises

Delly Bezoss

I’m all for trying the latest and greatest trendy workouts. But part of building a fun fitness routine that *also* delivers major results includes going back to basics. I’m talking basics—as in, learning the fundamentals of how your body and muscles move. Enter: eccentric, concentric, and isometric movements. Allow me […]

Exercise and heart failure: Everything to know

Delly Bezoss

Exercise may help improve heart health and overall fitness in people with heart failure. However, these individuals should get the approval of a healthcare professional before starting an exercise regimen. The American Heart Association (AHA) notes that heart failure, or congestive heart failure, means that the heart has become weakened […]

How to Use the Principle of Specificity for Exercise

Delly Bezoss

Whether you’re looking to improve athletic performance, increase skill level, or boost overall fitness, applying the principle of specificity can help you get the results you need in a timely manner. “Specificity brings training from extremely generic, like lifting weights or core work, to very distinct where an athlete or […]